Business Ideas

Offensive or just plain boring?
coo.systems

Offensive or just plain boring?

I’m not so much outraged by Joseph Epstein’s recent commentary about Dr Jill Biden, as just plain bored by outdated, sexist rot. Epstein’s opinion piece referring to Dr Jill Biden as ‘kiddo’ and ex…

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How marketers can stay centered around consumers
marketingfile.blog

How marketers can stay centered around consumers

There are plenty of opportunities today to establish long-term consumer relationships. Please visit Marketing Land for the full article. …

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The world’s most popular dishes during the pandemic
coo.systems

The world’s most popular dishes during the pandemic

From Chicken Tikka to Fajitas, a new survey from CEOWORLD magazine has revealed what its readers have been eating during the pandemic. What’s the most popular food in the world? To no one’s surpris…

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European Golden Visa programmes to beat the Brexit roadblock
coo.systems

European Golden Visa programmes to beat the Brexit roadblock

While a Covid vaccine has spurred hope of a pandemic afterlife, the ugly issue of Brexit continues to linger like a bad smell, as a ‘no deal’ scenario continues to look like the most likely outcome…

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Top States for Women to Retire
marketingfile.blog

Top States for Women to Retire

A beautiful senior African-American woman in her 70s wearing sunglasses and a wide brim hat on a sunny day. She is looking up at the sky, smiling. A building, palm trees and clear blue skies are vi…

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10 Resilience Building Initiatives that will Create a Culture of Confidence
coo.systems

10 Resilience Building Initiatives that will Create a Culture of Confidence

In an organisational context resilience is a label that often attaches to its leaders ability to take on the full force of disruption, to dust themselves off and to soldier on. Resilience is actual…

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The one decision you must get right when it comes to digital marketing
coo.systems

The one decision you must get right when it comes to digital marketing

COVID-19 has transformed the digital market for businesses around the world, with business leaders faced with what seems a click of the fingers as the need for digital marketing surges to where exp…

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Self-motivation is a Process
marketingfile.blog

Self-motivation is a Process

Paul Kawkabany – A person is born and imagines portraits of great plans and success. A person dreams of aiming to achieve it all. Is desire and imagination sufficient to reach what is wanted?…

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How engagement trumps headlines: the election in social media
marketingfile.blog

How engagement trumps headlines: the election in social media

Digging below the vanity metrics reveals who is really winning the social media race. Please visit Marketing Land for the full article. …

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2020 Might Have a Silver Lining for Employees with Disabilities
marketingfile.blog

2020 Might Have a Silver Lining for Employees with Disabilities

October is National Disability Employment Awareness Month in the U.S., and so, as a part of Ketchum’s Diversity, Equity and Inclusion leadership team, I’ve been giving a lot of thought …

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Implement a Growth-Driven Business Mindset for 2021
coo.systems

Implement a Growth-Driven Business Mindset for 2021

After almost a year of pandemic-related upheaval, many business owners have taken their eye off the ball. An understandable offense given the stubborn severity of the COVID-19 pandemic. But busines…

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The Real ROI of Virtual Events
coo.systems

The Real ROI of Virtual Events

Virtual events have been growing in popularity for some time, pandemic aside, because they offer better experiences for the audience and better outcomes for hosts. But if they’re going to become th…

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TripAdvisor launches new listings, reputation and data products to help hotels and rest...
marketingfile.blog

TripAdvisor launches new listings, reputation and data products to help hotels and rest...

Restaurants and hotels have been hit especially hard during COVID-19. Please visit Marketing Land for the full article. …

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Google Search Trends Insights September 2020 – AMP Agency
marketingfile.blog

Google Search Trends Insights September 2020 – AMP Agency

In our continuing series of examining Google Search Trends to gain insights into the top keywords queried in the USA, we present our findings for September 2020. Every day, we capture the top three…

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Book Review: VisuaLeadership by Todd Cherches
coo.systems

Book Review: VisuaLeadership by Todd Cherches

The French novelist Marcel Proust famously wrote that:  “The real voyage of discovery consists not in seeking new lands, but in seeing with new eyes.”  A new book, VisuaLeadership: Leveraging The P…

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CEO Spotlight: Joseph Ashford, Founder K4 Global
coo.systems

CEO Spotlight: Joseph Ashford, Founder K4 Global

Joseph Ashford is a businessman and philanthropist based in London. Joseph is best known as the founder and owner of K4 Global, a multi-faceted marketing firm. He is also the founder of The Butterf…

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Next Time You Need Top Talent, Hire from Within
marketingfile.blog

Next Time You Need Top Talent, Hire from Within

While recruitment strategies are important for identifying top-notch talent, overlooking the superstars who are already in your organization can be costly. LinkedIn’s Global Talent Trends 202…

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Behind the Scenes on a Healthcare Video Shoot with Purpose
marketingfile.blog

Behind the Scenes on a Healthcare Video Shoot with Purpose

When you work with purpose, the meaning behind the effort awakens something inside, and you realize you are a small part of something much bigger than yourself. It’s a humbling experience. Co…

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Where to Spend a Sports Holiday in 2021?
coo.systems

Where to Spend a Sports Holiday in 2021?

Discovering a city, region, or country while indulging in your favorite sport is for you the very essence of a successful stay? Here is a selection of destinations for a sporting holiday. So alone,…

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WHAT ELSE?
marketingfile.blog

WHAT ELSE?

Paul Kawkabany – Coaches at any stage of their training and professional career know the strength and beauty of this question. I like this question very much and find it delicious. Yes, as yo…

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