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The digital world is moving fast! While riding the digital waves, it’s easy to fall behind on the news that really matters. As marketers, we can’t afford to stay out of the loop for too long. We need to be on top our marketing game 24x7, 365. This is why we bring you, "Marketing Buzz", a daily roundup of the best trending marketing news from all over the world!
Trending topics for today:
Columnist Fili Wiese explains what a unique selling proposition (USP) is and why every indexable page on your site needs one.
I’m a big proponent of blogging. It doesn’t matter what business you have or what industry you’re in, blogging can be used as a lead generation tool.
Group programs allow solopreneurs to work with more clients in a scalable way.
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Facebook said it planned to prioritize high-quality news on its site by allowing its users to rank news sources that they see as the most credible and trustworthy.
Developing a top-notch customer loyalty program is hard –--but it can deliver in spades. Columnist Rohit Gupta shares the three biggest benefits of a well-designed loyalty program.