Apple's AR city tours, how businesses are combating purchase anxiety, and why Lululemon's restaurant will succeed while Crate & Barrel's will fail.

This and more in this week's edition of The Future Retail Newsletter.

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RETAIL // Brands Build Community To Battle Purchase Anxiety

RETAIL // Brands Build Community To Battle Purchase Anxiety

In the world of online shopping, purchase anxiety runs rampant. By building a community that brings together current and potential customers, businesses can combat purchase anxiety and convert the overwhelmed shopper.

mytotalretail.com
RETAIL // US Brands Leverage Alibaba's Retail Center To Attract Chinese Consumers

RETAIL // US Brands Leverage Alibaba's Retail Center To Attract Chinese Consumers

An experiential retail center in Shanghai’s will let shoppers can take part in pop-up activations, immersive theatrical plays and live-band performances, featuring brands like Bobbi Brown, Oral-B and Abercrombie & Fitch.

alistdaily.com
RETAIL // Eight Brand New Must-See Shops And Cafés

RETAIL // Eight Brand New Must-See Shops And Cafés

New hotspots from noted brands such as Dior and Blue Bottle to inspire your design process for an upcoming project or assist you in planning your stay in major metropolitans around the world.

frameweb.com
TRENDS // Personalization In Retail: What Are The Current Trends?

TRENDS // Personalization In Retail: What Are The Current Trends?

Retail Insight Network looks at how retailers are using personalization in retail to meet consumer demand for advancements in technology.

retail-insight-network.com
INSIGHTS // Customer Experience Isn’t About Fixing Discomfort, It’s About Preventing It

INSIGHTS // Customer Experience Isn’t About Fixing Discomfort, It’s About Preventing It

Thinking about the customer experience has to be woven into everything that a company and its employees do, and it comes from the top.

cmswire.com
TECH // A Supermarket Has Introduced An In-Store Robot And Shoppers Are Not Impressed

TECH // A Supermarket Has Introduced An In-Store Robot And Shoppers Are Not Impressed

Stop & Shop's robot Marty is meant to help store employees, but seems to be "not doing much of anything besides getting in the way”.

mashable.com
TECH // Apple Offers Augmented Reality Art Tours In Major Cities

TECH // Apple Offers Augmented Reality Art Tours In Major Cities

Apple has collaborated with New York's New Museum to launch a series of AR experiences that will see six large-scale virtual artworks take over major global cities.

dezeen.com
DESIGN // An Architectural Studio Has Designed A Pool Within A Cliff Edge

DESIGN // An Architectural Studio Has Designed A Pool Within A Cliff Edge

Hayri Atak Architectural Design Studio has conceptualised a boutique hotel within a cliff edge in Norway that has a cantilevering glass-edged swimming pool.

dezeen.com
BRAND HIGHLIGHT // Lululemon's In-Store Restaurant Will Succeed, While Others Will Fail

BRAND HIGHLIGHT // Lululemon's In-Store Restaurant Will Succeed, While Others Will Fail

Food can be an important part of a retailer’s in-store operations, but only if it complements a company’s strategic purpose against all the dimensions for why a retailer’s stores exist in the first place.

forbes.com
BRAND HIGHLIGHT // 30 Minutes With The CEO Of Birchbox

BRAND HIGHLIGHT // 30 Minutes With The CEO Of Birchbox

Co-founder Katia Beauchamp breaks down the beauty brand's model, marketing changes and why she chose Walgreens as a partner.

retaildive.com
 OUTFORM // Get More Innovation News

OUTFORM // Get More Innovation News

Check out previous editions of the Future Retail Newsletter for even more on tech, innovation, design, and retail.

outform.com
OUTFORM // How Are We Doing? Take Our Survey

OUTFORM // How Are We Doing? Take Our Survey

We’d love to know what you think of Outform’s Future Retail Newsletter. It only takes 5 minutes and will help us improve our content to fit your interests better.

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