Why automation is key to consistent customer experience, how brick-and-mortar retailers are staying relevant, and how Kmart is appealing to Australia's love of tech through AR. This and more in this week's edition of The Future Retail Newsletter.
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Consumers are increasingly choosing to spend their money on experiences rather than material goods. To keep up, retailers are trying to sell their customers both.
Even though the mall experience has significantly declined, consumers still prefer to make purchases in person. If the in-person shopping experience was elevated, the possibilities would be a win-win for both the consumer and the retailer.
In a complex shopping environment, people don't shop in silos and thus manufacturers are being forced to respond holistically. It's time to drop the "e" from e-commerce and manage businesses seamlessly, as one commerce.
Specific shifts that can dramatically improve the quality of your strategic dialogue, the choices you make, and the business outcomes you experience.
80% of all retail sales happen in brick-and-mortar stores. Brands stand to gain a lot when thinking outside the traditional retail space.
A consistent CX across all touch points allows companies to deliver the right content or offers at the right place and at the right time, every time.
Many factors play into instant impressions. Design psychology is coming to the forefront as more and more companies are using neuroscience to design better user experiences.
This bank-turned-nightclub features patinaed metal sheets, dark burned wood, old stained mirrors, ornamental paintings and velvet-upholstered furniture.
The campaign lets consumers see furniture and home decor products in real-life context, tapping into Australia’s growing interest in tech and the retailer’s pursuit of digital engagement.
By 2022 all “Made by Google” products will include recycled materials, just part of a larger rethinking about how Google will change its design process to incorporate sustainable thinking.
Check out previous editions of the Future Retail Newsletter for even more on tech, innovation, design, and retail.
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