How cameras are fueling retail innovation, full body deepfakes are the next step in AI-Based human mimicry, and brands are adopting sonic branding. This and more in this week's edition of The Future Retail Newsletter.

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DESIGN // A London Dessert Spot Made For Instagram, Snapchat And TikTok

DESIGN // A London Dessert Spot Made For Instagram, Snapchat And TikTok

FormRoom went a step further in creating a social media-friendly space for Dyce Dessert Parlour by adding dynamic elements suited for video sharing platforms.

frameweb.com
RETAIL // What is it about Tmall?

RETAIL // What is it about Tmall?

The importance of the trusted Chinese platform to Western brands that want to engage with shoppers in the country continues to grow. 

retaildive.com
RETAIL // How Niche Western Brands are Accidentally Gaining China Market Share

RETAIL // How Niche Western Brands are Accidentally Gaining China Market Share

The rise of niche brands in China highlights the power of information transfer across social media.

jingdaily.com
RETAIL // From Dead Store to Pop-Up "Social Infrastructure"

RETAIL // From Dead Store to Pop-Up "Social Infrastructure"

A Boston nonprofit has taken a tactical urbanist approach to vacant spaces: by physically occupying and turning them into pop-up public places.

citylab.com
RETAIL // The Hottest Retail Interior In China Is Not In Beijing Or Shanghai

RETAIL // The Hottest Retail Interior In China Is Not In Beijing Or Shanghai

Brands need to create compelling experiences to entice consumers to visit their stores, and that’s why we’re seeing some of China’s most impressive retail interiors in cities like Chongqing, Suzhou, and Zhengzhou.

jingdaily.com
RETAIL // How Consumers Are Driving Physical Retail

RETAIL // How Consumers Are Driving Physical Retail

Creating multi-dimensional and purposeful spaces ensure consumers stay engaged and curious dueing each interaction with the brand, giving them a reason to visit again.

thedrum.com
TECH // Full body deepfakes are the next step in AI-based human mimicry

TECH // Full body deepfakes are the next step in AI-based human mimicry

This developing branch of synthetic media technology has commercial applications—but also has the potential to disrupt elections and spread disinformation.

fastcompany.com
TECH // Sonic branding: Sound is becoming an important part of brands’ repertoires

TECH // Sonic branding: Sound is becoming an important part of brands’ repertoires

Brands are increasingly spotlighting unique and bespoke sounds in their campaigns and activations.

jwtintelligence.com
TECH // How AI Can Save The Retail Industry

TECH // How AI Can Save The Retail Industry

Machine learning can help with understanding the customer, forecasting, and streamlining product supply and development.

techrepublic.com
TECH // Cameras Help Fuel Retail Innovation

TECH // Cameras Help Fuel Retail Innovation

By being able to identify customers' age, gender, and even license plates, security cameras can further personalize the consumer experience and save shoppers time.

pymnts.com
BRAND HIGHLIGHT // Gymshark’s space offers a refreshing take on wellbeing

BRAND HIGHLIGHT // Gymshark’s space offers a refreshing take on wellbeing

After completing the sportswear brand’s UK headquarters, design company Oktra took on Gymshark Lifting Club, which champions wellness and brand innovation.

frameweb.com
BRAND HIGHLIGHT // Saint Laurent Opens A Café For Paris Fashion Week

BRAND HIGHLIGHT // Saint Laurent Opens A Café For Paris Fashion Week

The black, marbled coffee shop offers up a variety of tasty treats alongside weekly QR codes on branded cup.

clashmusic.com
 OUTFORM // Get More Innovation News

OUTFORM // Get More Innovation News

Check out previous editions of the Future Retail Newsletter for even more on tech, innovation, design, and retail.

outform.com
OUTFORM // How Are We Doing? Take Our Survey

OUTFORM // How Are We Doing? Take Our Survey

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