How cameras are fueling retail innovation, full body deepfakes are the next step in AI-Based human mimicry, and brands are adopting sonic branding. This and more in this week's edition of The Future Retail Newsletter.
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FormRoom went a step further in creating a social media-friendly space for Dyce Dessert Parlour by adding dynamic elements suited for video sharing platforms.
The importance of the trusted Chinese platform to Western brands that want to engage with shoppers in the country continues to grow.
The rise of niche brands in China highlights the power of information transfer across social media.
A Boston nonprofit has taken a tactical urbanist approach to vacant spaces: by physically occupying and turning them into pop-up public places.
Brands need to create compelling experiences to entice consumers to visit their stores, and that’s why we’re seeing some of China’s most impressive retail interiors in cities like Chongqing, Suzhou, and Zhengzhou.
Creating multi-dimensional and purposeful spaces ensure consumers stay engaged and curious dueing each interaction with the brand, giving them a reason to visit again.
This developing branch of synthetic media technology has commercial applications—but also has the potential to disrupt elections and spread disinformation.
Brands are increasingly spotlighting unique and bespoke sounds in their campaigns and activations.
Machine learning can help with understanding the customer, forecasting, and streamlining product supply and development.
By being able to identify customers' age, gender, and even license plates, security cameras can further personalize the consumer experience and save shoppers time.
After completing the sportswear brand’s UK headquarters, design company Oktra took on Gymshark Lifting Club, which champions wellness and brand innovation.
The black, marbled coffee shop offers up a variety of tasty treats alongside weekly QR codes on branded cup.
Check out previous editions of the Future Retail Newsletter for even more on tech, innovation, design, and retail.
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