Business of Esports News - August 30, 2019

All the day's business news from the esports industry - powered by thebusinessofesports.com

What Overwatch League’s marketing deal with Kellogg means for eSports

What Overwatch League’s marketing deal with Kellogg means for eSports

Overwatch League announced partnerships with Kellogg Company and that's a huge, positive sign for the health of eSports. With the popularity of eSports soa...

apptrigger.com
Tencent CEO Highlights Shanghai Esports at the World Artificial Intelligence Conference

Tencent CEO Highlights Shanghai Esports at the World Artificial Intelligence Conference

The 2019 World Artificial Intelligence Conference (WAIC) took place in Shanghai August 29-31, with industry leaders including Tesla’s Elon Musk,

esportsobserver.com
New Games-Based Curriculum Offered by High School Esports League and Microsoft

New Games-Based Curriculum Offered by High School Esports League and Microsoft

High School Esports League and Microsoft team up to bring new games-based curriculumm to high schools in North America. It's called HSEL Gaming Concepts.

techraptor.net
Q2 2019’s Most Impactful PC Videogames: World Cup Boosts Fortnite, Blizzard on the Rise

Q2 2019’s Most Impactful PC Videogames: World Cup Boosts Fortnite, Blizzard on the Rise

Spring has been a busy time for esports leagues all around the globe. While the second quarter of 2019 has

esportsobserver.com
Mobile esports grossed $15.3 billion worldwide last year

Mobile esports grossed $15.3 billion worldwide last year

According to the report from the market intelligence firm Niko Partners, mobile esports grossed $15.3 billion worldwide in 2018. Mobile esports already account for 25 per cent of mobile revenue and is looking to overtake PC counterpart.

altchar.com
Ninja explains why young Fortnite pros have it "so good" compared with esports' past | ...

Ninja explains why young Fortnite pros have it "so good" compared with esports' past | ...

Ninja explains how kids these days have it made in esports.

dexerto.com
Match-fixing, doping becoming prevalent in esports

Match-fixing, doping becoming prevalent in esports

The growing popularity of competitive video gaming, known as esports, has led to integrity issues like match-fixing and doping becoming prevalent.

abc.net.au
Are Gaming Companies Using Social Media To Harm Players Deliberately?

Are Gaming Companies Using Social Media To Harm Players Deliberately?

Two weeks ago I touched on the subject "Are Gamers Overacting to Games Being Cited As Too Violent?"  The intention was not to say this is the solution but to support starting conversations knowing I

gamespace.com
BTT Gaming: Overwatch League Teams Up with Kellogg, Cheez-it and Prings for Multi-year ...

BTT Gaming: Overwatch League Teams Up with Kellogg, Cheez-it and Prings for Multi-year ...

The Overwatch League™ today announced an exclusive deal with Kellogg Company, which will include co-marketing initiatives with Cheez-It® and Pringles® products. Kicking off during the playoff

behindthethrills.com
RAF Opens E-Sports Centre As Military Gaming Takes Off

RAF Opens E-Sports Centre As Military Gaming Takes Off

"It will draw them out of their bedrooms and into a social space."

forces.net
Analyst: Rising Esports' Young Viewing Will Hurt Traditional Media

Analyst: Rising Esports' Young Viewing Will Hurt Traditional Media

Traditional media, including TV, radio and magazines, will see erosion of younger viewers 18-25 moving more to esports platforms, says a Needham & Company analyst.

mediapost.com
Esports proves not all athletes are created equal

Esports proves not all athletes are created equal

The newest emerging athlete is not one you will find on a field or court.

desertsun.com
Nielsen: How to properly measure the impact of esports for brands and advertisers

Nielsen: How to properly measure the impact of esports for brands and advertisers

Brands and advertisers want to support esports as the audience grows. But measuring the size, preferences, and wealth of that audience is important.

venturebeat.com
Call of Duty franchising too big a risk for Nadeshot, 100 Thieves

Call of Duty franchising too big a risk for Nadeshot, 100 Thieves

Matthew "Nadeshot" Haag announced in a Twitter video that 100 Thieves will not participate in Call of Duty franchising, a blow to both the organization and the future geolocated league's prospects.

espn.com
Kenyans scramble for share of billions in gaming industry : The Standard

Kenyans scramble for share of billions in gaming industry : The Standard

The E-sports gaming not only creates jobs such as players, casters, content creators among others but also it acts as a revenue generation

standardmedia.co.ke
eSports Audience is Over Four Times Bigger than NFL Audience – NextBigFuture.com

eSports Audience is Over Four Times Bigger than NFL Audience – NextBigFuture.com

The eSports audience will grow to 453.8 million globally in 2019. There are 201 million Esports Enthusiasts. 201.2 million with per year growth of 15.7% to nearly 300 million in 2022. The global Occasional Viewers will hit 252.6 million in 2019, up fr...

nextbigfuture.com
Madden and Pizza Hut enter first-ever virtual stadium deal in esports | Dexerto.com

Madden and Pizza Hut enter first-ever virtual stadium deal in esports | Dexerto.com

Madden and Pizza Hut have partnered up in the first-ever virtual esports stadium deal in history.

dexerto.com
Newzoo finds latest partner in Ninjas in Pyjamas

Newzoo finds latest partner in Ninjas in Pyjamas

Games and esports analytics provider Newzoo has added Swedish organisation Ninjas in Pyjamas to its portfolio of partners. Much like its other deals, Newzoo will provide insights into games and markets to Ninjas in Pyjamas to help with

esportsinsider.com
100 Thieves won't compete in Call of Duty esports in 2020 | Dot Esports

100 Thieves won't compete in Call of Duty esports in 2020 | Dot Esports

Nadeshot announced the news today.

dotesports.com
How playing video games could get you a better job

How playing video games could get you a better job

Gaming has long been stigmatised as the preserve of the socially inadequate, but this is changing.

bbc.com
Knock Knock raises $4 million to make social instant games

Knock Knock raises $4 million to make social instant games

Knock Knock has raised $4 million to develop "frictionless" games, or instant games that you can play on social media networks.

venturebeat.com