Andrew Chen's 5 Best Resources on Growth, Metrics & Marketing
Andrew Chen goes little deeper than a one-off essay with today's newsletter. Enjoy some of his best work, including PDFs, presentations, spreadsheets and more. (5.30.16)
Rational Growth (PDF): An intro to growing user signups via data and analytical thinking
When I talk to startups about user growth, one topic that comes up is that there’s an overwhelming amount of noise out there on the topic. And on top of that, there’s a huge emphasis on the tactics –
SaaS products aren't viral (preso)
SaaS products aren’t viral from Andrew Chen I recently gave a short talk to the portfolio companies of a SaaS investor, and prepped some notes around the topic of SaaS products and virality. It’s hard
Minimum Desirable Product and Lean Startups (slides included!)
Minimum Desirable Product (if you don’t see the slides, go here to Slideshare) Recent slides for a talk in Steve Blank / Eric Ries’s class on High-Tech Entrepreneurship Yesterday I had the pleasure of
Growing renewable audiences (a talk at O'Reilly Alphatech Ventures)
Growing Renewable Audiences (presented at OATV)View SlideShare presentation or Upload your own. Here’s the transcript: Intro Hi everyone. My name is Andrew Chen and I’m a blogger and entrepreneur, foc
How to create a profitable Freemium startup (spreadsheet model included!)
How to get the spreadsheet First, here’s the spreadsheet: Click to download Freemium spreadsheet You can open it in Excel and fiddle around the numbers. The rest of this essay is a discussion on this!
Facebook viral marketing: When and why do apps "jump the shark?"
Excel spreadsheet download For those of you who are interested in the gory details, please download the following spreadsheet here: Download: Viral and Retention Excel Model Math warning! This blog po
The Viral Startup: A Guide to Designing Viral Loops
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