The digital world is moving fast! While riding the digital waves, it’s easy to fall behind on the news that really matters. As marketers, we can’t afford to stay out of the loop for too long. We need to be on top of our marketing game 24x7, 365. This is why we bring you, "Marketing Buzz", a daily roundup of the best trending marketing news from all over the world!
Trending topics for today:
Aon uses a customized scorecard to measure its brand journalism platform’s effectiveness against the company’s business goals – Content Marketing Institute
Document collboration tools are a great way to digitaly store, access and share documents online. Here are the top 10 benefits of document collaboration tools.
Google Data Studio is a powerful tool to have on your side. Dana DiTomaso takes us through how to use calculated fields in Google Data Studio to uncover more value in your data and improve your report
This resource list was curated with elink.io, an all-in-one content marketing tool to curate and publish email newsletters and web pages in minutes. Grow your audience and increase engagement.
Learn how Facebook Analytics compares to other analytics tools, and discover new ways to analyze funnels and the lifetime value of a customer.
Google offers guidance that Quality Raters Guidelines is key to ranking better in Broad Core Update.