The company, which has relied on social media to create brand awareness, is expanding further into physical retail with its first permanent location.
The prestigious Swiss brand, known for its watches, will open its first direct-to-consumer retail space this fall. More are expected to follow at a time when multi-brand retailers are fighting for brand distribution and market share.
The store opened over the weekend in a prominent space at CF Toronto Eaton Centre, the busiest shopping centre in North America.
Retail Insider readers are invited to head to Boston next month to attend the one-of-a-kind IRDC Conference. A special rate is available until August 15th.
Landlord Oxford Properties is adding experiential elements to the massive centre that include entertainment, new retailers and this fall, Canada’s third suburban food hall.
It’s part of the landlord’s plan to make its shopping centres more experiential.
Lack of tools and resources for young job seekers has led to various challenges. One company listened and is addressing the issues.