Welcome to this week's edition of our newsletter! Join us as we explore the latest and greatest in retail, design, trends and innovation.
What's in store this week? In this edition, we focus on Retail Updates, Consumer Insights, Tech News and Brand Highlights.
Outform Strategy Team
Five stores from PSFK's NYC Retail Guide deliver inspired, next-level customer experiences.
The payment platform's first experiential activation is meant to manifest its cash back rewards program in a not-so-abstract manner.
Store design, unique merchandise and displays showing products in use are some of the top motivators for getting the age group into stores.
More than 90% of America's online shoppers say they have bought something on Amazon.com.
Smooth-talking mirrors deliver magazine-cover selfies, style suggestions and QR code discounts.
Although it came to light with the Cambridge Analytica scandal and 2016 US presidential election, psychographic marketing may be even more effective in commercial rather than political advertising.
HelloFresh is following in the footsteps of other online subscription meal kits by heading to the grocery store.
This week, IKEA revealed details of collaborations with designers including Virgil Abloh and Teenage Engineering, while Kanye West was back in the headlines with various new creative projects.
The retailer is bringing artists into stores for catered services and customized clothing to attract new clientele.
The two-day event for influencers, beauty advisors and consumers will include digital and physical experiences.