OUTFORM Inc.
OUTFORM Inc.

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Hi Friends,

In this edition of the Experience Innovation Newsletter we explore pop-up store tips from an experiential design expert, why retailers are rethinking in-store engagement and the top 80 retail trends for November.

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RETAIL // Top Pop-Up Store Tips From An Experiential Design Expert
thestorefront.com

RETAIL // Top Pop-Up Store Tips From An Experiential Design Expert

We sat down with Gabriela Baiter, an experiential design expert, to discuss the best pop-up store strategies, why brands should never sacrifice the consumer experience and the power of temporary activations.

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RETAIL // If We Built the Retail Model From Scratch, What Would It Be?
businessoffashion.com

RETAIL // If We Built the Retail Model From Scratch, What Would It Be?

With the rise of the experience economy, retail spaces are undergoing a radical rethink of their business models — as well as their very purpose.

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RETAIL // 5 top women transforming retail
retaildive.com

RETAIL // 5 top women transforming retail

From Sephora to Away, these female executives are spurring the industry to higher levels of innovation and performance.

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RETAIL // 7 retailers that made pivotal deals in 2018
retaildive.com

RETAIL // 7 retailers that made pivotal deals in 2018

Amazon made moves in pharma, Walmart made its largest deal ever and Macy's absorbed popular store concept creator Story. Here are the deals that have defined the year!

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RETAIL // Top 80 Retail Trends for November
trendhunter.com

RETAIL // Top 80 Retail Trends for November

Some of the current and upcoming occurrences within this industry, including coffee lounge tech shops, social media pop-up shops, and AR fashion presentations.

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RETAIL // Why big-box retailers are rethinking in-store 'engagement'
digiday.com

RETAIL // Why big-box retailers are rethinking in-store 'engagement'

Large retailers are betting that a positive, quick experience at the store will pay off with repeat business and brand loyalty.

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CONSUMER INSIGHTS // Consumer expectations during the purchase journey
thinkwithgoogle.com

CONSUMER INSIGHTS // Consumer expectations during the purchase journey

Discover how marketers can close the gap between consumer expectations and reality during the purchase journey.

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BRAND HIGHLIGHTS // Facebook delivers digital brands to the Market @ Macy’s
techcrunch.com

BRAND HIGHLIGHTS // Facebook delivers digital brands to the Market @ Macy’s

Macy’s and Facebook are teaming up to create pop-up space for digital brands at the department store’s busiest locations throughout the holiday season.

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BRAND HIGHLIGHTS // 10 reasons we’re excited about the Google Curiosity Rooms
timeout.com

BRAND HIGHLIGHTS // 10 reasons we’re excited about the Google Curiosity Rooms

Google Pixel 3 is launching a hub of discovery at 55 Regent Street this month featuring three-floors of free events, workshops, talks, pop-ups, experiences and installations.

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BRAND HIGHLIGHTS // Glossier to transform NYC showroom into 1st flagship
retaildive.com

BRAND HIGHLIGHTS // Glossier to transform NYC showroom into 1st flagship

The startup beauty brand is planning to open "two shoppable floors" in SoHo this week, following in the footsteps of other digitally native brands.

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OUTFORM //  Creating tangible brand experiences
mynoho.co.uk

OUTFORM // Creating tangible brand experiences

Outform talks to The Langham Estate about the approach to innovation, the process of working on a client brief, and the future of retail.

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MORE INNOVATION NEWS
outform.com

MORE INNOVATION NEWS

Check out previous editions of the Experience Innovation Newsletter for even more on tech, innovation, design, and retail.

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