Hi Friends,

In this edition of the Experience Innovation Newsletter we explore how Warby Parker is reimagining the consumer experience, Nike's new House of Innovation, and Walmart's Artificial Intelligence Retail Lab.

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Retail // Retail Leaders From Nike, Nordstrom And More On Building Responsive Brands
psfk.com

Retail // Retail Leaders From Nike, Nordstrom And More On Building Responsive Brands

PSFK collected quotes from top-level executives on how to drive brand success by maintaining a continuous dialogue with consumers and responding in accordance with their desires.

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RETAIL // Retailers are using Instagram-driven installations to drive traffic
digiday.com

RETAIL // Retailers are using Instagram-driven installations to drive traffic

Retailers are taking a cue from artistic, immersive installations with activations encouraging customers to snap, share and shop.

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RETAIL // 5 trends driving retail M&A deals
themiddlemarket.com

RETAIL // 5 trends driving retail M&A deals

From customization to healthy food, changing customer needs drive transactions at Amazon, Walmart, Ikea, Bed, Bath & Beyond and Farm Boy.

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RETAIL // UK Retail Apocalypse Deepens
businessoffashion.com

RETAIL // UK Retail Apocalypse Deepens

The gap between closures and openings on the British high street has widened to record levels, according to new analysis from PwC.

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TRENDS // The Well Economy: APAC Edition
jwtintelligence.com

TRENDS // The Well Economy: APAC Edition

Aging societies, rising lifestyle concerns and a growing middle class are fuelling fresh interest in healthcare across Asia.

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Consumer Insights // Your Guide to the Consumer’s Shopping Journey
thinkwithgoogle.com

Consumer Insights // Your Guide to the Consumer’s Shopping Journey

Fuel your holiday strategy by understanding all aspects of the consumer shopping journey — from discovery to research to purchase — with our latest perspectives, case studies, and infographics.

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Customer Experience // How Warby Parker Is Innovating Across The CX Cycle
psfk.com

Customer Experience // How Warby Parker Is Innovating Across The CX Cycle

How eyewear company Warby Parker is reimagining the consumer experience, driving sales and remaining a top DTC brand by owning all elements of the retail life cycle.

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BRAND HIGHLIGHTS // Inside Nike's new House of Innovation flagship
retaildive.com

BRAND HIGHLIGHTS // Inside Nike's new House of Innovation flagship

From customizable sneakers and apparel to a localized Speedshop for New York customers, the flagship does just about everything — including mobile.

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BRAND HIGHLIGHTS // What Amazon Go Tells Us About Amazon's Plan to Dominate the World
thestreet.com

BRAND HIGHLIGHTS // What Amazon Go Tells Us About Amazon's Plan to Dominate the World

Amazon Go, Amazon's cashier-less convenience stores, are gradually popping up across the U.S. with many more expected to open soon. Amazon's moves into the physical world are about much more than competing with rivals like Walmart and Target.

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BRAND HIGHLIGHTS // LVMH's digital transformation is a €40bn success.
wired.co.uk

BRAND HIGHLIGHTS // LVMH's digital transformation is a €40bn success.

Ian Rogers, the first-ever chief digital officer of the LVMH group, on why he hates the word "digital" and his very tricky job: matching the luxury online customer journey with the pampered, indulgent experience IRL.

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BRAND HIGHLIGHTS // Johnnie Walker picks Madrid for first flagship store
retaildesignworld.com

BRAND HIGHLIGHTS // Johnnie Walker picks Madrid for first flagship store

Johnnie Walker has opened its first flagship store which features experiential activities including tasting sessions and cocktail-making classes, and stocks some products that are unique to the flagship.

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BRAND HIGHLIGHTS // Walmart Plans AI Retail Lab For NY Store
pymnts.com

BRAND HIGHLIGHTS // Walmart Plans AI Retail Lab For NY Store

Walmart plans to bring an Intelligent Retail Lab to a store in Levittown, New York to experiment with customer and associate experiences.

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MORE INNOVATION NEWS
outform.com

MORE INNOVATION NEWS

Check out previous editions of the Experience Innovation Newsletter for even more on tech, innovation, design, and retail.

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