What's new in social media? The most important news and the most inspiring social media campaigns of February 2016 in a nutshell.
While Twitter and Facebook continue their in-feed Buy button tests, Pinterest and Instagram show promise as places where people are more motivated to make purchases.
One of the hardest things when starting out with your brand’s Facebook Page is building audience. You’ve gone through the set-up process, you’ve ensured your images and content are pixel perfect, now
Mari Smith is the Queen of Facebook. In her article for Blogtober, she shares tips for improving your customer service on Facebook.
Are your social media accounts secure? In this article, you'll discover five tools to keep your company's social media safe.
Instagram is the leader in photo sharing social networks. It's a channel that offers marketers a great chance to connect with their target audience and tell th…
Would you think of using Pinterest to find your lost pet, or report from a war zone? Take a look at a few unconventional ways people are using Pinterest.
Facebook continuously changes to how business’ posts appear within their News Feed. Here are some Facebook marketing strategy tips to stay optimized.
Lessons from the most successful marketing campaigns of the past decade that includes social media as a main marketing channel.
We looked at the YouTube top videos of 2014 and collected a few key takeaways that you can apply to your upcoming branded video campaigns in the new year.
We posed this question to SMT's Best Thinkers: What was the best social media campaign of the year? As always with this group of experts, their answers were varied and insightful. Pl
Editor's Note: Find our updated image size cheat sheet for 2016 here. Social media trends are hard to predict. You never know which social platforms will
Netflix recently released a study which pinpointed when people become addicted to a TV show. It revealed the following insights for social media marketers.
Here are five brands on Vine that are capturing people’s attention by taking advantage of one of the hottest new social tools.
Between constant tweaks to Facebook's algorithm, changes to Twitter and the rise of Instagram, social media has certainly kept marketers on their toes this year.
While there are tons of opportunities to use GIFs on Twitter, some brands are just nailing it. Let’s take a look at 5 of the best Twitter GIFs by big brands
Are you struggling to find ideas for posts on Twitter, Facebook and Google+? This article helps you deliver a never-ending supply of social media updates.
We’ve all heard them. The whispers in the social media blogosphere outlining theories to gain Pinterest followers fast or tips to increase engagement today. We hear these theories so often that we sta