As an online marketer, the landscape around you is constantly changing. You need up to date information to help gauge what types of content is being shared, what people are searching for, and what's hot and trending.
Market research. An essential element to improving, evolving and truly crafting products and services that customers both need and want.
The research categories are separated into Social Sharing, Web Traffic, Keyword Research, Surveys, and What's Trending.
Nowadays there is a great variety of different useful tools for market researchers and some are even free to use. Today you can use such instruments to enhance your business and significantly improve the effectiveness of your work. But the wide selection means it is possible to waste your precious time for searching the best instrument among the abundance of useful online tools. To save you time, we have already made a list of the top 10 market research tools. Have a look!
Did we miss any research tools that you love using? Email us.
Questback is a premium service that bridges the gap between your company and your target market. It can undertake in-depth research on your behalf and provide invaluable feedback quickly and efficiently.
It’s another great analytics tool which helps you to gather and analyze global data in real time, measure the success of campaigns, perform competitive analyses. In addition, you can analyze impact of a potential online crisis as well as run quick, high-level queries on brands or topics before building a full dashboard.
Rapid Miner is capable of processing, analyzing and modeling data. One of the major advantages of RapidMiner is the possibility of connection with database tools, like MySQL. But apart from this aspect, RapidMiner has good flexibility in process design.
This is a brand-new tool among the above-mentioned tools which doesn’t refer to analytics but it’s very helpful as its main function to help marketing and consulting agencies from different countries to generate new leads taking part in the global tenders concerning market research.
KNIME® Analytics Platform is the leading open solution for data-driven innovation, helping you discover the potential hidden in your data, mine for fresh insights, or predict new futures.
Wish you had information on how consumer behavior changes in relation to the seasons, holidays, and other special events? Think With Google's Marketer's Almanac offers interesting insights on how people browse and buy.
EndNote is a multi-functional research tool which helps you search for information in online databases and full texts based on abstracts, as well as manage and auto-complete all of your references.
BizStats is an online tool allows you to filter through financial information of every industry imaginable, providing information of annual spends as well as other insights into marketing to these companies.