The grocer shifts from product-focused ads to storytelling to build an emotional connection with consumers
Lowe’s Canada is proud to celebrate the achievement of three of its stores at the Hardlines Outstanding Retailer Awards which took place on Tuesday, November 14 in Niagara Falls. Three of Lowe’s Canada’s banners, namely Lowe’s, Ace and RONA, have taken home awards in the following categories: Best Large Surface Retailer – Lowe’s Barrie (ON); Best Building Supply/Home Centre (< 15,000 s.f.) – Ace Matériaux Armand Dumaresq (QC) and Contractor Specialist – RONA Penticton (BC).
The auto industry, the agriculture industry, and a whole bunch of others would be harmed by a termination of the North American trade pact. But the Canadian economy would not be crippled, economists say.