Even after all the efforts you have put into making your email campaign a hit, you are still not getting satisfactory results from it. In such a scenario, series of questions may arise in your mind. You may start asking yourself that where are your emails going wrong? Why are people not viewing your message, and even if they are reading it why are they not clicking through to your website and getting converted? All these dilemmas may keep you confused, and you keep continuing the same mistakes again and again. So, don’t just remain stuck to your questions and start finding answers to it. Here are four reasons why your email marketing strategy is not able to capture people’s attention and turn prospects into sales.